Who are we...
african-tm.com is the online representation of two divisions of Tafraoit Trading
CC (Reg # 2003/105620/23).
African-TM Services is the online marketing division, responsible for web site development
and marketing, for our African Trade and Travel divisions.
African Trade Market - Fruit & Vegetables is the import/export division, representing both the supplier and the client
for various products, fruit being the major industry at present.
African Travel Market is the travel division, offering travel services to Africa
as well as travel packages using a number of reputable tour operators
in the travel industry.
The vision of the site is to represent both these divisions,
by offering information on the various industries which they represent.
The site is ongoing and as each section is developed further our information
base expands. African-TM Services would like to represent African
companies on the internet for the global market for travel and trade.
Luiters - Marketing (African-TM Services & African Travel Market)
With over seven years experience in the Africa travel industry, as a consultant
in the beginning and eventually as IT/Web Production Manager, Yolanda
has extensive knowledge of the integration of the two positions relating
Through the years Yolanda worked for well known travel industry players namely,
Into Africa, Afroventures, CCAfrica and finally and most importantly
At Go2Africa she was given the opportunity to assist in the startup of a new
company which broke away from CCAfrica as a stand alone information
web site. When the new company started out with only four employees
(CEO, herself and 2 travel consultants), the web site had been purely
information driven with no real commercial strength. Yolanda was responsible
and commercial viability of the site to support the
company and the growing number of employees.
In just two
years, the efforts and time put in by herself and her team of ten
developers, designers and marketers, reached the ultimate
goal of the CEO.
Go2Africa now supports over
45 employees and Yolanda left the company in March 2004 to pursue
her own dreams and aspirations.
Mohamed Agnaouy - Operations (African Trade Market)
His family was in the trade industry in Morocco with a number of small grocery
stores, he was very interested in the business but also wanted to travel.
He decided in 1994 that South Africa would be his first port of call
and ended up staying.
Two years ago he was approached by an importer from the Middle East to assist
in the establishment of supplier relations here in South Africa, for
the exportation of fresh fruit. Being given an opportunity to follow
in the footsteps of his family, on a larger scale, Mohamed grabbed
it and never looked back.
Due to his ability
to communicate in Arabic as well as
English, the language
overcome between the two markets.
Once the ground work had been completed and the market established, he decided
to start out on his own as an agent, representing not only the Middle
East but also other markets intrested in African products.